Research and Structures

 

 Concentration Area

Strategic Management
Name Description
Marketing The line of research in Marketing is geared towards the understanding of strategies, processes and impacts of Marketing in the actions conducted by companies, as well as towards the understanding of consumer behavior in different market contexts.
Strategy, Organizations and Society The research line Strategy, Organizations and Society investigates complex phenomena related to the organizations of the First (Government), Second (Private Companies) and Third (NGO) Sectors, seeking to contribute to its competitiveness and sustainability, as well as to local development, be it social, environmental or economic. The main areas of knowledge studied in the line are: 1) corporate sustainability, 2) innovation and entrepreneurship, 3) technology, projects and knowledge, and 4) government and society.

Research Structures

Research Laboratories
Name Coordinator
Laboratório de Pesquisa em Aviação EDER HENRIQSON
Research Nucleus
Name Coordinator
No record
Research Center
Name Coordinator
No record